My internship experience at ASCAP is truly amazing. I’m gaining insight into different careers in the music industry. Several weeks ago I was invited to attend the Billboard Film & TV Music Conference in Century City / Beverly Hills. Here’s a play by play of my day:
Left around 9am and began my drive over to Century City. Took me about 30 minutes to go 5 miles and find the parking structure. Very confusing parking.
Arrive at the Hyatt Regency. Picked up my guest pass and walked into a large room with hundreds of chairs and panelists on a stage.
Caught the tail end of the first panel discussing a company who creates jingles for advertisements. Shoot Magazine Presents: Music for Commercials & Branded Content
The 2nd panel I caught had Matthew Weiner (creator) and David Carbonara (composer) from the series Mad Men on AMC. They took us through their process of creating the musical soundscape for Mad Men. It was valuable to hear their discussion and learn how they really interact during the making of the series. Mad About Mad Men
Next, Carson Daly came on with Davis Powers (Last Call’s music booker) to decide which acts are featured on the Last Call with Carson Daly show. I haven’t been following Carson Daly for a while but his show is now completely music-oriented, featuring band performances on the show and footage from live performances at venues. It was cool to see Carson, as I used to watch TRL way back, but I didn’t gain much more insight. Case Study: Last Call with Carson Daly
During the lunch break I was able to get a seat close to the stage.