Ethan Schiff, producer of the Berklee Summer in the City 2012 WUMB, Georges Island and Harvard Longwood concert series’, Founder of Indie Basic, Artist Manager at Ethan Schiff Entertainment and current Berklee Music Business Major, gives his insight to the wonderful opportunities Summer in the City gives emerging artists.
Amelia Ali
When you’re a relatively new upcoming artist, there’s often a good amount of compromise that needs to take place. At this stage in a musical career, exposure is ultimately the most important thing to be gained from a performance. Sometimes even if you don’t get paid or loose money to traveling expenses, the chance to raise awareness about your music is worth it. But every once in a while you come across an opportunity that is beneficial both financially and promotionally. The Berklee Summer in the City Series is just that.
It’s been 15 long years since the last time Newbury Street was closed to traffic. Last Thursday, the no parking signs were posted, the police put up their blocks and the stages, fancy cars and models poured into the street. It was an epic evening for Boston’s first Fashion Night Out.
