Students Janay James and Alejandro Morales from the global entertainment and music business master’s program reflect upon the tenth of the Music Business Seminars, where they were able to listen to Rosa Lagarrigue talk to them about managing artist’s careers.
Rosa Lagarrigue, the head of the largest artist management company in Spain, RLM, came to share what it takes to manage, develop, and prolong an artist’s career with the Global Entertainment and Music Business students here at Berklee Valencia. As our multi-lingual speaker explained, the key to being a successful artist manager is that one must be “able to successfully help develop the artist’s career both short term and long term. You have to see the bigger picture not just here and now.” Rosa’s resume of artists and the longevity of their careers proves that she has been persistent in making artists work for the long term while building global strategies around their stardom.